Attention Spam explores chaos in digital time. The immediate availability of information exposed our lives to a constant distraction and never being fully present, or informed for that matter. The internet stopped being a possibility, it is ubiquitous.
Multiplied screens that we are surrounded by clutter our minds and interrupt our thoughts with another buzz and beep, leaving our ideas unfinished and lost somewhere along the endless scroll. They distract us from the satisfaction that a focused engagement brings and leave us feeling exhausted and scattered instead. Even when our devices are not buzzing, we have reflex to ask for a distraction - we are hooked up. Internet has fully captured society’s imagination, attention and productivity. Unplugging is an illusion. The internet persists offline as a mode of life.
Currently Attention Spam is in video format, attacking viewer’s sight and hearing. We will develop project further into an interactive installation that will scatter attention on multiple layers of engagement.